Cooking with renowned chefs from Mexico
During the month of December, Imalinx coordinated a program with 5 renowned chefs from mexico who had the opportunity to cook with dried fruits, dairy and fresh products. With the aim of promoting the consumption of products such as yellow onions, raisins, California cheese and butter during the holiday season, Imalinx with the support of […]
Chef Irving Quiroz highlights the importance of butter in baking
More than 1,000 registered participants in an online seminar with Chef Irving Quiroz, he spoke about the importance of butter as a key ingredient in baking
NATIONAL RAISIN DAY (USA) IN MEXICO
To celebrate National Raisin Day (USA) in Mexico, we coordinated a media experience in Mexico so media contacts could enjoy a naturally sweet snack from home.
IDAHO POTATOES COMMISSION “WITH YOU” CAMPAIGN
The Idaho Potato Commission in Mexico and three renowned chefs from the north of the Republic joined forces to promote the use of Idaho potatoes in the kitchen.
Real California Milk present at Cake & Bake Masters
During November 2, 3 and 4, 2018, Real California Milk was the official sponsor of the Cake & Bake Masters 2018 welcome dinner. With the presence of popular chef Adriano Zumbo. Prestigious chefs of sweet gastronomy worldwide and important media in the country were invited to taste the special menu prepared with California cheese. The dinner was […]
Mexican Pizza Championship
Real California Milk Mexico sponsored the fourth edition of the Mexican Pizza Championship 2018.
Real California Milk Media Tours in Mexico
During the 2018 season, representatives of the Real California Milk brand in Mexico met with regional media in Monterrey, Cancun and Tijuana to give interviews and advertise the added value of the Real California Milk certification label on dairy products made with milk 100 % of cow milk. There were 20 interviews with television, radio and […]
Spread the word about Zespri® Media Tours in Mexico
During the 2018 season, representatives of Zespri® Kiwifruit in Mexico met with regional media in Chihuahua and Monterrey to give interviews and advertise the value of Zespri® Kiwifruit. As a result of the interviews, it was possible to reach an audience of 918,230 consumers, through television, radio and newspaper programs. Touching main topics such as the origin of […]
Starts the kiwi Zespri season in Mexico
Launching event for the Season of Zespri® in Mexico.
Cheese Lovers Fest
An event dedicated to the cheese lovers, where more than 34 media and bloggers enjoyed a creative sampling of California cheeses recipes.
Autumn Menu Dinner at Jaso Restaurant
More than 20 media gathered at the Jaso Restaurant to receive autumn and welcome the Yellow Onions season with a tasting menu with this as the star ingredient.
Potato harvest tour in Idaho for Latin American bloggers
Media tour to share with consumers thru international bloggers, the process whereby an Idaho potato passes through to reach the table.