Promotion in the Service Deli area to increase the consumption of California cheese in Costco pizzas.
Nationwide launch in Mexico of Bon bons ice cream, mini bites of vanilla ice cream covered with chocolate.
On October 2020, the first recipe program with products from the Western United States was held including 5 of the most recognized chefs in Mexico.
WUSATA carried out a virtual trade mission between exporters from the Western Union States and importers from 5 Latin American countries. The objective was to generate new business relationships and mission was divided into 4 categories on 4 different dates: 27 August 2020 – Value-added products 3 September 2020 – Specialty drinks September 10, 2020 – Seafood 17 September 2020 – Fruits and vegetables 18 companies […]