U.S. Products Demonstration Dinner at the Ambassador’s Residence
Imalinx participated in a strategic event organized by the U.S. Ambassador to Mexico, bringing together 40 key figures from the U.S. food and beverage industry. The main objective of the dinner was to strengthen trade relations and promote the US agri-food supply. The presence of Imalinx was crucial to facilitate networking between Mexican executives – including major importers and foodservice leaders – […]
Colombia, Central & South America Consumer-Oriented Outbound Trade Mission
In partnership with the Western United States Agricultural Trade Association (WUSATA), Imalinx coordinated a trade mission to Bogotá, Colombia, involving 10 companies from the grocery, pet care, and alcoholic beverage sectors. During the mission, 101 one-on-one meetings were held over a two-day period, facilitating direct contact between U.S. exporters and Colombian buyers. Participants also attended ExpoIALIMENTOS and conducted a showcase at […]
U.S. Embassy celebrates the 4th of July
On June 27, 2025, we participated as sponsors in the U.S. Independence Day celebration at the U.S. Embassy in Mexico, through the California Milk Advisory Board (CMAB) and American Pistachio Growers (APG). We contributed a variety of California cheeses and pistachios that were featured in the event’s menu. The celebration provided an excellent opportunity to promote U.S. products, increase their visibility […]
IPC, APG, SUSTA and WUSATA IN ANTAD 2025
On March 24, four distinguished companies from the southern United States members of SUSTA and specialists in grocery and dairy products participated in the event, showcasing their product offerings. The participating companies were: Magic Seasoning Blends Mercator, Inc. AGRI Colgin Their participation was key in highlighting the quality and diversity of Southern U.S. products, generating new business opportunities and establishing valuable connections with potential buyers. Also participating in this 2025 edition were companies from the Western United States, represented by WUSATA. Eight companies showcased a wide range of products, including dairy, fresh produce, nuts, cocktails, and groceries. These companies included: Cal Ranch, Inc. Best Buy Grocers, Inc. BeanVIVO by Vivotribe LLC Mixed Nuts Ochoa’s Quesería LLC – Don Froylan Creamery Little Toad Creek LLC – Little Toad Creek Brewery & Distillery Owyhee Produce Eggs Unlimited LLC In addition, the Idaho Potato Commission (IPC), representing growers and packers of Russet potatoes in the state, actively participated in the ANTAD trade show, held in Guadalajara, Mexico. The main goal for all attending companies was to meet with key importers and distributors to build and strengthen commercial relationships that support their growth in the Mexican market. American […]
Real California Milk at Expo Meat and Dairy Expo
Real California Milk participated in Expo Carnes y Lácteos 2025 from March 1 to 6, marking the first edition to include the dairy sector in Mexico’s most important event for innovation and commercialization of meat and dairy products. This event was a key opportunity to strengthen the presence of its cheeses in the Mexican market, […]
Burrata Brunch CMAB
On November 28th, 2024 the California Milk Advisory Board (CMAB) hosted an exclusive burrata brunch in Mexico City, bringing together three media outlets, two renowned influencers, and five distinguished chefs. This event, organized in collaboration with the regional importer, aimed to strengthen connections with chefs from five prestigious restaurants. Attendees included media representatives from Reforma, […]
Food and Wine Festival CMAB
We participated in the Food and Wine Festival at the Hipódromo de las Américas in Mexico City on Saturday, November 16, and Sunday, November 17, 2024 promoting Real California dairy products through tastings. This festival is recognized as one of the most important gastronomic events of the year, offering a diverse program of activities where […]
Real California Milk and Popcorn USA participate in Granjaween 2024.
The California Milk Advisory Board and Popcorn USA participated in Granjaween 2024, event organized by the Granja de las Américas, located in the western part of Mexico City. The event brought together children and influencers, who shared a joyful moment celebrating both Halloween and Día de Muertos within the venue. The most exciting moment during the celebration was the costume contest, where participants wowed […]
TEDx San Ángel “Evolution”
On October 19th, 2024, CMAB participated at TEDx San Ángel “Evolution”, both as a sponsorship and with Michael Boccadoro as speaker, as a sustentability expert. TEDx San Ángel is a independent program of local events, part of TED Talks, a non-profit organization dedicated to spreading ideas. The event was in Teatro Centenario Coyoacán, around 400 […]
Espacio Food & Service
On October 1, 2, and 3, 2024, Imalinx, together with the California Milk Advisory Board, participated for the third time in the Espacio Food & Service event in Santiago de Chile, Chile to continue developing relationships with key members of the dairy industry and generate new opportunities for different products such as cheese, butter, ice […]
Players of life
Popcorn and CMAB participated as a sponsor in the event Restaurants Choice, organized by Players of Life, which awards the best restaurants in Monterrey and its metropolitan area. With the presence of international judges and more than 100 restaurateurs, including restaurant owners and directors of chains, the event focused on recognizing the best in each […]
HEB Roadshow – Hello California
On August 8 and 9, Imalinx, in conjunction with the California Dairy Council and 5 cheese producers, visited the city of Querétaro to provide training to executives and store managers on products that bear the Real California Milk seal. Mention client, association CMAB The event was coordinated 3 months in advance to be able to […]