Tag: Added value
10/10/2022

Outbound Trade Mission, México 2022 

Imalinx with the Southern United States Trade Association (SUSTA) oversaw coordinating a trade mission in Mexico City and Monterrey from October 10 to 13. Eleven companies from different categories such as snacks, cocktails, spices, seeds, flour, oysters, and general groceries registered for the mission.  The mission included one-on-one meetings, retail tours, and educational sessions from […]

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17/05/2022

WUSATA IN ANTAD 2022

Six companies from the Western United States belonging to WUSATA, participated in ANTAD 2022, offering their products in the show’s American pavilion, meeting with self-service buyers with the aim of incorporating their products into the Mexican market. The attending companies were: Agropur Primo Pup Eagle Eye Produce Carrel Exports American Trading International Washington State Department […]

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21/03/2022

SIAL America – Inbound trade mission 

A success story of a great opportunity for six Mexican buyers (Comercializadora Mexport, Casa Ley, Grupo Cimarron, Hanseatik, Good Express and Dualmex) where, through the support of WUSATA, they traveled to Las Vegas, Nevada to attend the SIAL America’s first show edition and the Pizza Expo show with the objective of increasing their portfolio.  Our […]

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18/02/2022

PORK RINDS PIZZA FROM LA RAMOS AT PIZZA DE PRIZZA

On February 18, 2022, Pizza DePrizza unveiled its new pizza with pork rinds; a collaboration between Real California Milk and Carnes La Ramos, one of the most important butcheries in the North of the Republic founded in 1968, which with over time and the quality of their products became increasingly popular with their customers and […]

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01/11/2021

Burrata’s Route

This year DiStefano burrata cheese arrived to the best restaurants in Mexico! For two months, Real California Milk, in company of different media and influencers, traveled around “Ruta de la Burrata” visiting three different restaurants, all of them Italian, but with different concepts. Our first stop at Fornería del Becco, welcomed our guests with an […]

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12/04/2021

Bon Bons ice cream launch in Costco

Nationwide launch in Mexico of Bon bons ice cream, mini bites of vanilla ice cream covered with chocolate.

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13/12/2020

Cooking with renowned chefs from Mexico

During the month of December, Imalinx coordinated a program with 5 renowned chefs from mexico who had the opportunity to cook with dried fruits, dairy and fresh products. With the aim of promoting the consumption of products such as yellow onions, raisins, California cheese and butter during the holiday season, Imalinx with the support of […]

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01/11/2020

Good Carbs

IPC had the initiative to promote Idaho Potatoes as a healthy carbohydrate since one of the biggest challenges of potatoes is the belief that carbohydrates provide negative effects in diets. Through  athletes such as Paola Longoria, Charlie Sarmiento and Oso Negro a “good carbohydrates” campaign was launched.  The biggest challenge was to find the athletes and spokesperson for the campaign, since they […]

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12/10/2020

TASTE OF THE WEST

On October 2020, the first recipe program with products from the Western United States was held including 5 of the most recognized chefs in Mexico.

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27/08/2020

Latin America virtual business mission

WUSATA carried out a virtual trade mission between exporters from the Western Union States and importers from 5 Latin American countries. The objective was to generate new business relationships and mission was divided into 4 categories on 4 different dates: 27 August 2020 – Value-added products  3 September 2020 – Specialty drinks   September 10, 2020 – Seafood   17 September 2020 – Fruits and vegetables   18 companies […]

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