21/03/2022

SIAL America – Inbound trade mission 

A success story of a great opportunity for six Mexican buyers (Comercializadora Mexport, Casa Ley, Grupo Cimarron, Hanseatik, Good Express and Dualmex) where, through the support of WUSATA, they traveled to Las Vegas, Nevada to attend the SIAL America’s first show edition and the Pizza Expo show with the objective of increasing their portfolio.  Our […]

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17/03/2022

Baking Trends: Webinar with Larousse and Chef Irving Quiroz

This webinar aimed to reach an audience of more than 300 bakery professionals and talk about the different ways in which California Raisins can be included in the baking industry, with two of the most important opinion leaders as speakers. The renowned Chef, Irving Quiroz, addressed different topics on existing trends at baking in this […]

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18/02/2022

PORK RINDS PIZZA FROM LA RAMOS AT PIZZA DE PRIZZA

On February 18, 2022, Pizza DePrizza unveiled its new pizza with pork rinds; a collaboration between Real California Milk and Carnes La Ramos, one of the most important butcheries in the North of the Republic founded in 1968, which with over time and the quality of their products became increasingly popular with their customers and […]

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20/12/2021

SuperChivas Christmas Promotion

Christmas promotion with SuperChivas supermarket chain to position Russet potatoes and the “Grown in Idaho” seal.

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19/12/2021

Onion inbound trade mission – Idaho and Oregon

Trade mission between 4 buyers from Mexico and exporters of onions from Idaho and Oregon.

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12/12/2021

INTERNATIONAL GOURMET FESTIVAL

In November 2021, California Raisins sponsored the International Gourmet Festival in Vallarta. We were able to generate over 30 trade leads and have presence during the event with raisins and cheese boards in 2 of the participating restaurants during the opening as well as during the wine festival, with the participation of the best international […]

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01/12/2021

Fábrica de Santa Sponsorship

In the month of December, hand in hand with other major brands, Real California Milk sponsored one of the biggest dynamics of the season, where a Christmas-themed musical theater production dedicated to children took place. The objective of this dynamic was to impact this segment of the market and at the same time, educate on […]

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26/11/2021

Sampling activity in Sam’s Club for 2021 season .

For the end of the 2021 season, Imalinx coordinated a sampling session with Sam’s Club to increase the brand visibility of Zespri SunGold kiwifruit.

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24/11/2021

Idaho’s culinary promotion in Tijuana

Idaho State Department of Agriculture celebrated Thanksgiving with a culinary promotion in Tijuana.

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01/11/2021

Burrata’s Route

This year DiStefano burrata cheese arrived to the best restaurants in Mexico! For two months, Real California Milk, in company of different media and influencers, traveled around “Ruta de la Burrata” visiting three different restaurants, all of them Italian, but with different concepts. Our first stop at Fornería del Becco, welcomed our guests with an […]

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30/10/2021

EXPO PAN WITH IRVING QUIROZ

The California Raisins Administrative Committee participated in Expo Pan (the pioneer exhibition for the bakery, pastry, pizza, ice cream and coffee industry in Mexico) with over 500 visitors. Chef Irving Quiroz prepared a recipe using and mentioning the versatility and quality that California raisins provide to the bakery. The event, in addition to the digital […]

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