Tasting menu of blueberries at restaurant Jaso
Menu elaborated by two renowned chefs, inspired on blueberries and available during a whole month at restaurant Jaso in Mexico City.
First blueberry culinary encounter at CESSA.
Outstanding graduates develop new culinary creations with the unique style of blueberries
Paulina Abascal as spokeswoman of blueberries
Imalinx achieved to position blueberries as a versatile and added value product with a “more than just for muffins” approach. On joint efforts with the renowned chef, Paulina Abascal, an integral campaign was developed with participation on television programs, radio and magazine articles. In alliance with the magazine “Pasión por la Cocina” a contest was […]
Thanksgiving dinner at restaurant Jaso and seasonal promotion
As part of the seasonal promotions with the Western United States Agricultural Trade Association (WUSATA), a Thanksgiving dinner at the restaurant Jaso located in Mexico City was arranged
On-line seminars on Mexican market trends
On-line seminars, which showed the overview of specific industries, allowed to increase the presence of interested companies in Mexican and Central American
Culinary demonstrations in universities of Mexico
Two culinary demonstrations were arranged in different universities of Mexico City, focused on the integration of blueberries and in products from western United States.
Trade mission to the Western United States
Trade missions to the western United States allowed to strengthen relationships between importers and buyers of fresh products in Mexico and exporters from the United States, such as importers in Oregon. In the picture, Mexican importers of fresh products in Oregon.
Great wine tasting of Chile at the Hacienda de Los Morales Restaurant
Exporters and distributors of Chilean wine gathered in a large wine tasting to learn regarding new labels and strengthen relationships with current marketers. Within the restaurant Hacienda de Los Morales, a pairing event was organized as well as a presentation of over 40 Chilean wineries. Different varieties were featured such as Carmenére and Late Harvest, which are […]
Multinational trade mission for Zespri importers
A multinational trade mission for kiwifruit, importers from Mexico, Argentina and Brazil travelled to New Zealand.
Zespri consumer wins a trip to New Zealand
Zespri gave away a trip to New Zealand through a contest in alliance with Costco Mexico.
Litehouse Dressings arrived at the Mexican market
The Litehouse Dressings, an Idaho company of premium dressings and other food products, entered the Mexican market.
Disney’s magic in the produce department
A pilot program was developed with Disney for a limited time with the objective of incentivizing children and families in Mexico to consume fresh products.