Imalinx participated in a strategic event organized by the U.S. Ambassador to Mexico, bringing together 40 key figures from the U.S. food and beverage industry. The main objective of the dinner was to strengthen trade relations and promote the US agri-food supply. The presence of Imalinx was crucial to facilitate networking between Mexican executives – including major importers and foodservice leaders – and representatives of U.S. products. This meeting functioned as a high-impact business platform, where concrete opportunities for the expansion and distribution of products in the Mexican market were discussed.
The dinner was conceived as a culinary and functional display of high-quality U.S. ingredients. The menu highlighted Idaho potatoes in various preparations, along with a variety of California cheeses, butters and ice cream, showcasing the excellence of its dairy and fresh produce industries. In addition, other essential products such as beef and rice of American origin were served. This tasting served as a practical demonstration of the versatility and quality of the ingredients, providing Mexican industry leaders with clear ideas for incorporation into their supply chains and gastronomic offer.