Zoofari is a zoo located in central Mexico that receives around 75,000 visitors annually. A popcorn machine was lent to Zoofari Park for a 4-week trial period to promote the profitability of having a popcorn machine and offering American popcorn to its visitors.
Additionally, promotional materials from Popcorn USA, including water bottles, bags, and cardholders, were sent to be distributed among their visitors to increase sales. At the end of the promotional campaign, Zoofari expressed great interest in acquiring a popcorn machine. Imalinx provided information, and Zoofari agreed to purchase the machine at the end of January.
