California Raisins was part of a master class with Chef Irving, where 10 consumers participated and won their place through a contest launched on social networks. 

The master class had the objective of teaching the elaboration of a Panettone with some of the steps that El Globo performs for it, the class was led by Chef Irving Quiroz and El Globo Chef Arcadio Reyes, who showed some tips, recommendations, and the correct techniques to obtain the best result.  

During the class, some of the guests participated in the final steps of the Panettone elaboration, a gift was given for attending the class and everyone enjoyed a delicious mini Panettone.  

Every year El Globo releases this delicious Panettone whose star ingredient is California raisins, do not hesitate to try it and share it with your loved ones. 

As a result, El Globo increased its Panettone sales by 13% over the previous year.