In Mexico City, an event is annually held where the best suppliers for hotels, coffee shops, catering and restaurants meet with the intention of stablish business relationships.
For 4 days, the Diary Council of California was present with an exhibition spot where new products were displayed for the Mexican market, sampling recipes were made by the Executive Chef. Board members were present to create business relationships.
During the first day of the workshop show, we participated in a pizza seminar with California cheeses, given by Chef Efren Rios.
The general objective was to develop brand presence in the foodservice industry in Mexico, besides enhancing new products development.